# The Home Service CMO

> A fractional CMO for home service companies (HVAC, plumbing, roofing, electrical, cleaning, landscaping, garage doors, moving), led by Nick DiMoro, CEO of Mover Marketing AI. Senior direction across every marketing channel, with AI agents and the Mover Marketing AI team doing the weekly work. From $3,500 a month, month to month.

## What's included

- Marketing plan and budget across search, paid ads, video, traditional advertising, public relations, sponsorships and partnerships
- Vendor and agency oversight, a monthly planning call and a quarterly reset
- Weekly numbers report: calls, booked jobs, cost per job
- Rank and map-pack tracking across the service area
- Google Business Profile management, including review requests and replies
- Website recommendations and prioritized fix requests
- Citation building and listing cleanup
- Lead tracking and attribution audits

## How it starts

- The Diagnostic: from $500 per service, per market, credited to the first CMO month.
- Usually for companies doing $2M or more a year.

## About Nick DiMoro

- Ten years in moving and home service marketing.
- Spent years loving and growing a local moving company, My Pro Movers (https://mypromoversdc.com), as it grew from 3 trucks to 16+ in three years.
- CEO of Mover Marketing AI, which handles websites, SEO and local search for 100+ moving companies.
- Personal site: https://nickdimoro.com

## Pages

- [Home](https://thehomeservicecmo.com/)